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+420 377 00 44 04
Plzeň, Czech Republic

Privacy Policy

Your privacy is important to us. This policy explains how VitalLife Premium collects, uses, and protects your personal information.

Last Updated: December 15, 2024

1. Introduction

VitalLife Premium s.r.o. ("we," "our," or "us") is committed to protecting your privacy and ensuring the security of your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website vitalLife-premium.com and use our services.

By accessing or using our website and services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.

This Privacy Policy complies with applicable data protection laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and other relevant privacy regulations.

2. Information We Collect

2.1 Personal Information

We may collect the following types of personal information:

  • Contact Information: Name, email address, postal address, phone number
  • Account Information: Username, password, account preferences
  • Payment Information: Billing address, payment method details (processed securely through third-party payment processors)
  • Demographic Information: Date of birth, gender, preferences related to health and beauty products
  • Health-Related Information: Information you voluntarily provide about your health conditions, allergies, or skincare concerns

2.2 Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device and usage patterns:

  • Device Information: IP address, browser type, operating system, device identifiers
  • Usage Data: Pages visited, time spent on pages, click patterns, referring websites
  • Location Information: General geographic location based on IP address
  • Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies

2.3 Third-Party Information

We may receive information about you from third-party sources, including:

  • Social media platforms when you connect your accounts
  • Marketing partners and advertising networks
  • Analytics service providers
  • Customer support tools

3. How We Use Your Information

We use the information we collect for the following purposes:

3.1 Service Provision

  • Process and fulfill your orders for natural health and beauty products
  • Provide customer support and respond to inquiries
  • Create and manage your user account
  • Deliver products and services you request

3.2 Communication and Marketing

  • Send order confirmations and shipping updates
  • Provide customer service and technical support
  • Send promotional emails about new products, special offers, and health tips (with your consent)
  • Conduct surveys and gather feedback

3.3 Personalization and Improvement

  • Personalize your shopping experience and product recommendations
  • Analyze website usage to improve our products and services
  • Develop new products and features
  • Conduct market research and analytics

3.4 Legal and Security

  • Comply with legal obligations and respond to lawful requests
  • Protect against fraud, unauthorized access, and security threats
  • Enforce our terms of service and policies
  • Resolve disputes and protect our rights

4. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

4.1 Service Providers

We work with trusted third-party service providers who assist us in operating our business:

  • Payment Processors: To securely process payments (e.g., Stripe, PayPal)
  • Shipping Companies: To deliver your orders
  • Email Service Providers: To send communications
  • Analytics Providers: To analyze website usage (e.g., Google Analytics)
  • Cloud Storage Providers: To securely store data

4.2 Legal Requirements

We may disclose your information when required by law or to:

  • Comply with legal processes, subpoenas, or court orders
  • Protect our rights, property, or safety
  • Protect the rights and safety of our users
  • Investigate fraud or security issues

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your personal information may be transferred as part of the transaction. We will notify you of any such change and obtain your consent where required.

5. Your Rights and Choices

5.1 Access and Control

Depending on your location, you may have the following rights:

  • Access: Request a copy of the personal information we hold about you
  • Rectification: Correct inaccurate or incomplete information
  • Deletion: Request deletion of your personal information
  • Portability: Receive your data in a structured, machine-readable format
  • Restriction: Limit how we process your information
  • Objection: Object to certain types of processing

5.2 Marketing Communications

You can opt out of marketing communications at any time by:

  • Clicking the "unsubscribe" link in our emails
  • Updating your preferences in your account settings
  • Contacting us directly using the information provided below

5.3 Cookies and Tracking

You can control cookies through your browser settings. For more detailed information about our use of cookies, please see our Cookie Policy.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction:

6.1 Technical Safeguards

  • SSL/TLS encryption for data transmission
  • Secure data storage with encryption at rest
  • Regular security updates and patches
  • Access controls and authentication measures
  • Regular security audits and vulnerability assessments

6.2 Organizational Measures

  • Employee training on data protection and security
  • Limited access to personal information on a need-to-know basis
  • Data processing agreements with third-party service providers
  • Incident response procedures

6.3 Data Breach Notification

In the unlikely event of a data breach that poses a risk to your rights and freedoms, we will notify you and relevant authorities within 72 hours as required by applicable law.

7. International Data Transfers

Your personal information may be transferred to and processed in countries other than your own. We ensure that such transfers comply with applicable data protection laws:

7.1 Transfer Safeguards

  • European Commission adequacy decisions
  • Standard Contractual Clauses (SCCs)
  • Binding Corporate Rules (BCRs)
  • Certification schemes and codes of conduct

7.2 Adequate Protection

When transferring data outside the EEA/UK, we ensure that the destination country provides an adequate level of protection or that appropriate safeguards are in place to protect your information.

8. Children's Privacy

Our website and services are not intended for children under the age of 16. We do not knowingly collect personal information from children under 16 years of age. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information promptly.

Parents and guardians who believe their child has provided us with personal information should contact us immediately.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law:

9.1 Retention Periods

  • Account Information: Until account deletion or 3 years after last activity
  • Order Information: 7 years for tax and accounting purposes
  • Marketing Data: Until opt-out or 2 years after last engagement
  • Technical Data: 2 years from collection date

9.2 Deletion Process

Upon request or account closure, we will securely delete or anonymize your personal information in accordance with our data retention policies and applicable laws.

10. Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:

  • Posting the updated policy on our website with a new "Last Updated" date
  • Sending email notifications to registered users
  • Displaying prominent notices on our website

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our services after any changes constitutes acceptance of the updated policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

VitalLife Premium s.r.o.

Riegrova 8

301 00 Plzeň

Czech Republic

Phone: +420 377 00 44 04

Email: [email protected]

Business Hours:

Monday - Friday: 9:00 - 18:00

Saturday: 10:00 - 16:00

Data Protection Officer

For privacy-related inquiries, you can also contact our Data Protection Officer directly at:

Email: [email protected]

Right to Lodge a Complaint:

If you are located in the European Union and believe that our processing of your personal data violates data protection laws, you have the right to lodge a complaint with your local data protection authority.